Search Engine Marketing (PPC)
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About PPC Search Engine Marketing

PPC Search Engine Marketing, also called Sponsored Search Advertising, Search Engine Advertising or Search Advertising is the practice of advertising a product, service, or organization via PPC (price per click) ads triggered by specific keyword searches on Search Engines that offer sponsored search advertising. Most Sponsored Search Engines display 'sponsored' text ads in addition to their organic search results and allow advertisers to bid the amount they are willing to pay per click (visit to their specified webpage) resulting from a specified search. Since the emergence of the first Sponsored/PPC Search Engines over 15 years ago, Sponsored Search Advertising has and continues to be one of the most targeted and effective forms of online advertising. In 2012, Sponsored Search Advertising made up for nearly 50% of all digital advertising with nearly $17 billion in ad spend. As web search has continued evolve and become more profitable, the big 3 search engines (Google, Yahoo! and Bing) have aggressively competed for market share and now account for over 95% of all web searches. With an ever increasing number of businesses turning to the web to meet their marketing and advertising needs, Sponsored Search has become increasingly competitive and costly. Today, those incorporating Sponsored Search Advertising into their digital marketing strategy must carefully plan, manage, and optimize their Search Engine Advertising campaigns in-order to achieve optimal and profitable results. As such, there are a wide range of PPC/SEM services, software, training programs, and other resources available to help businesses and marketers do just this. Listed and organized within this category for user reviews and comparison are the Top PPC/Sponsored Search Engines, PPC Management Services, SEM/PPC Management Software, PPC Keyword/Research and Competitive Analysis Software, SEM/PPC Books, SEM/PPC Training Programs, Landing Page Software, Landing Page Design Services, Landing Page Templates, and Wordpress Landing Page Plugins/Themes. Listed separately in our dedicated Google Adwords Advertising category are the top Google Adwords products, services and other resources.

See also: Search Engine Marketing Wikipedia Description and Pay Per Click Wikipedia Description.

Search Engine Marketing (PPC)

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Date Listed:August 01, 2013

Price:$97.00

Sub-Category: SEM/PPC Training/Tutorials

About:7SFormula - 7search Secrets revealed (www.7sformula.com) is a 7search advertising training program compiled by Robert Barbour and first offered in 2012. 7search is a Pay-Per-Click search engine and affiliate network, first established in 1999. more »

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Date Listed:March 15, 2013

Price:$17.32 + s/h or $12.99 kindle edition

Sub-Category: SEM/PPC Books

About:The Ultimate Guide to Pay-Per-Click Advertising (www.amazon.com/books/ultimate-guide-to-ppc-advertising) is a 326 page Search Engine Marketing (PPC) book written by Richard Stokes in 2010. Richard Stokes is a successful Online Marketer with nearly 20 years more »

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Date Listed:July 31, 2013

Price:PPC, $0.05 minimum bid ($50.00 ad credit for new advertisers)

Sub-Category: PPC/Sponsored Search Engines

About:Originally founded in 2006, Bing Ads also called the Yahoo/Bing Network (advertise.bingads.microsoft.com) is the advertising platform and network for the Miscrosoft Search Alliance, which includes Bing and Yahoo search as well as their network more »

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Date Listed:March 07, 2013

Price:Starting @ $498.00

Sub-Category: Landing Page Design Services

About:Founded in 2008, CrowdSpring (www.crowdspring.com) is a leading graphic, web design, and content crowdsourcing marketplace. CrowdSpring provides an easy to use platform to post design projects and receive creatives from dozens of talented designers, more »

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Date Listed:August 02, 2013

Price:7 day free trial, Starting @ $349.00 /mo thereafter

Sub-Category: SEM/PPC Management Software

About:WordStream PPC Advisor (www.wordstream.com/wordstream-for-ppc) is a powerful and innovative software platform designed to develope, manage and optimize paid search (PPC) campaigns. With Wordstream's customized alert center, PPC Advisor guides users on managing and optimizing more »

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Date Listed:June 05, 2012

Price:Negotiated hourly of project pricing

Sub-Category: PPC Management Services

About:Freelancer (www.freelancer.com) does not have many specific set priced Search Engine Marketing Management Services advertised on their Freemarket Marketplace (www.freelancer.com/marketplace), however, as one of the largest freelancer and crowdsourcing platforms online with thousands of more »

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Date Listed:July 30, 2013

Price:Starting @ $59.00 /mo

Sub-Category: PPC Keyword/Research Software

About:Ispionage (www.ispionage.com) is a popular premium Keyword Tool used for optimizing PPC and SEO campaigns. Developed by Leon Krishnayana, Ispionage was first released in 2008 and now has a data coverage of over more »

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Date Listed:January 21, 2013

Price:$97.00 lifetime license

Sub-Category: PPC Keyword/Research Software

About:First released in 2007, Brad Callen's Keyword Elite (www.keywordelite.com) is a popular niche Keyword tool designed to assist in finding profitable keywords that can be used for Google Adwords and other PPC campaigns. For more »

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Date Listed:July 28, 2013

Price:Free trial, starting @ $25.00 /mo

Sub-Category: Landing Page Software

About:Lander (www.landerapp.com) is a landing page building, publishing and optimizing software developed by Common Sense LLC (makingsense.com), an Argentinian Web App Development firm. Key features of the Lander App include an easy to use more »

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Date Listed:August 01, 2013

Price:$19.99

Sub-Category: WP Landing Page Plugins/ Themes

About:Sales Page Theme (www.salespagetheme.net) is a Wordpress Sales Page, Landing Page, and Squeeze Page theme developed by Jesus Perez in 2009. Jesus is a web designer and online marketer with 10+ years experience. Jesus more »

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Date Listed:July 28, 2013

Price:$47.00 /mo

Sub-Category: Landing Page Templates

About:LandingPageTemplates.us (landingpagetemplates.us) is a collection of over 300 high converting landing page, squeeze page, mini-site and other web page templates. Templates from the collection have been designed by Jeffrey de Lara and his team more »

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Date Listed:August 01, 2013

Price:3 day trial $4.95 then $49.95 /mo

Sub-Category: SEM/PPC Training/Tutorials

About:PPC Local Domination (www.ppclocaldomination.com) is a PPC Marketing training membership geared towards how to generate income by offering PPC advertising services to local clients. The PPC Local Domination training program is offered by Michael more »

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Date Listed:March 15, 2013

Price:$20.54 + s/h or $16.99 kindle edition

Sub-Category: SEM/PPC Books

About:Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions (www.amazon.com/books/landing-page-optimization) is a 496 page Search Engine Marketing/Landing Page Optimization book co-written by Tim Ash, Maura Ginty, & Rich Page in 2012. more »

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Date Listed:May 25, 2012

Price:$199 for full Landing Page design

Sub-Category: Landing Page Design Services

About:DesignPax (www.DesignPax.com) is a U.S. based graphic design firm specializing in web design for landing pages, facebook pages, twitter pages, banner ads, and websites. With the DesignPax Landing Page design service (www.DesignPax.com/landing_pages) customers get more »

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Date Listed:March 07, 2013

Price:Starting @ $340.00 per design contest

Sub-Category: Landing Page Design Services

About:DesignCrowd (DesignCrowd.com) is a popular custom design contest marketplace supporting over 40 design categories, including Web/Landing Page Design (web.designcrowd.com). DesignCrowd works as a design outsourcing platform where design projects are posted and talented designers more »

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Date Listed:August 01, 2013

Price:Free Demo, Starting @ $60.00 /mo

Sub-Category: SEM/PPC Management Software

About:PPC BidMax (www.ppcbidmax.com), formerly named Dynamic Bid Maximizer, is a powerful PPC bid management software developed by ApexPacific Marketing (www.apexpacific.com) and first released in 2002. In business since 1998, Apex Pacific is a leading more »

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Date Listed:January 11, 2013

Price:Starting @ $500 /mo plus performance fees

Sub-Category: PPC Management Services

About:Boost CTR (www.boostctr.com) is a Ad optimization service for Google Adwords, and Microsoft Ad Center, and Facebook Ads. BoostCTR's community of more than 500 expert ad copywriters and their ad split testing technology has more »

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Date Listed:July 30, 2013

Price:Free Trial, $49 /mo, $99 3 /mo, or $299 / yr

Sub-Category: PPC Keyword/Research Software

About:Keyword Country (www.keywordcountry.com) is a powerful keyword tool that can be used for a variety of marketing applications including PPC Search Engine Marketing, SEO, and more. The Keyword Country PPC Marketing Tools allow users more »

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Date Listed:July 30, 2013

Price:1 free day trial, $69.99 lifetime license

Sub-Category: PPC Keyword/Research Software

About:First released in 2004, Rapid Keyword (www.rapidkeyword.com) is a powerful keyword research tool that allows users to easily find profitable related keywords. Features of the Rapid Keyword software include multiple keyword suggestion tools, a more »

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Date Listed:July 25, 2013

Price:30 day free trial, starting @ $17.00 /mo

Sub-Category: Landing Page Software

About:Optimizely (www.optimizely.com) is a landing page optimization software application that allows users to track and compare visitor engagement, conversions, clicks, leads, and other measurable actions on their web pages. By simply inserting a single more »

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