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Competitor Analysis is the practice of assessing the strengths and/or weaknesses of current, potential, direct, and indirect competitors. Competitor Analysis helps business decision makers and marketers identify potential opportunities and threats and develop strategic offensive and defensive management and marketing plans. SEO Competitive Analysis Software is a specific Competitive Intelligence software geared towards helping web based businesses monitor competitor SEO campaigns/keywords, identify profitable SEO keyword opportunities, and discover untapped niches. Typical features of SEO Competitive Analysis Software include competitor keyword analysis, keyword rank analysis, backlink analysis, domain analysis, and social signal analysis. Pricing for most SEO Competitive Analysis Software is a monthly membership access fee or a one-time unlimited use license fee – typically dependent on whether the software is a web based application or a downloadable program. Listed below for user reviews and comparison are the TOP SEO Competitive Analysis Software and Applications currently available. SEO Competitive Analysis Software can often be used for PPC Keyword Competitive Analysis (and visa versa), however, a dedicated PPC Research and Competitive Analysis software category is also available. Additionally, SEO Management Software and SEO Keyword Software often include competitive analysis software built in.
See also: Competitor Analysis Wikipedia Description and Competitor Analysis Wikipedia Description
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