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Date Listed:

March 15, 2012

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880

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1 Review

About Facebook Advertising

The leading social destination on the web and currently the 2nd most visited website online with over 850 million worldwide users, Facebook.com released its advertising platform in 2007 (www.facebook.com/advertising) providing a self service solution for advertisers looking to place targeted ads within facebook. Facebook ads are CPC (cost per click) or CPM (cost per thousand views) bid based, allowing advertisers to set the destination of the clicks to an external website, Facebook page or Facebook post. Advanced targeting options for Facebook Ads include; location, age, gender, sexual preference, relationship status, education, language, workplace, broad categories, friend connections and perhaps most importantly by precise interest's (Facebook user likes). Currently there is only 1 display option for facebook ads which includes a title, small image and 120 character (max) ad message. Second only to Google Adword's in terms of total audience reach, Facebook Ads offer competitive CPC pricing and targeting, providing a great advertising resource for any online advertisers looking for additional brand exposure, targeted traffic, leads and sales.

*Note: There is a dedicated Facebook Marketing and Advertising category within this website organizing and listing the top Facebook Marketing and Advertising related products and services including Facebook Ad Training Programs, Facebook Ad Management Services, and Facebook Ad Management Software.


Public Information

URL: www.facebook.com/advertising
Ad Network Name: Facebook Ads
Business Name: Facebook Inc.
Year Established: 2007
Wikipedia Description: www.en.wikipedia.org/wiki/Facebook
Alexa Ranking: 2
Whois Info: MarkMonitor.com

Contact Information

Phone Number: 1-800-601-0077
Email/Contact Page: Contact Page
Twitter Page: twitter.com/FacebookAds
Facebook Page: facebook.com/business
LinkedIn Page: linkedin.com/company/facebook

OVERALL RATING:

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Ease of Use

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ROI (return on investment)

Service and Support

  • REVIEWED BY:
    Howie Tenke
    Jun 20, 2014

    Zero return

    THE GOOD

    • It is very easy to use.

    THE BAD

    • A reach of over 9,000 and only 9 actions?
    • 1 in every 1,000?
    • Not a very good return on the investment in my humble opinion. Especially if your a small business working hard to generate sales and make every advertising penny count.

    ADDITIONAL DETAILS

    I'll probably never use FB as an advertising platform again nor can I recommend it.

    REVIEWERS WEBSITE

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