Bing Ads Originally founded in 2006, Bing Ads also called the Yahoo/Bing Network (advertise.bingads.microsoft.com) is the advertising platform and network for the Miscrosoft Search Alliance, which includes Bing and Yahoo search as well as their network of publishers. Originally called the Microsoft Ad Center and MSN Adcenter, the Microsoft Search Alliance and the Yahoo/Bing Network was formed in 2010 when Microsoft and Yahoo! announced the merging of their sponsored search and publisher ad networks to a single advertising platform. The Yahoo/Bing Network now reaches nearly 600 million users worldwide, 80 million in the U.S., and 30% of all U.S. based Internet searches. Similar to Google Adwords, Bing Ads advertisers can set up campaigns for both PPC search keywords and for network publishers from the same platform. The Bing Ads platform is clean and easy to use and advertisers can easily export existing Adwords campaigns/keywords directly into their Bing Ads account. Pricing for Bing Ads sponsored search keywords are exclusively PPC (price per click) based with minimum bids starting at $0.05 and determined by the amount that advertisers bid for each keyword (or ad/keyword group) and further by the CTR (click through rate) each ad receives. Due to lower volume and oftentimes less competition, some advertisers may find lower PPC keyword rates if compared to Google Adwords. With the successful merger with Yahoo! and ongoing marketing efforts Bing Ads has secured a strong position behind Google and should be considered by all search advertisers looking to expand their reach. Currently, Bing Ads, offers $50.00 in free advertising to all new U.S. (and other qualifying countries) advertisers, with no deposit or set-up fee required.
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Bing Ads Reviews

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Date Listed: 

July 31, 2013

Views: 

1230

Reviews: 

0 Reviews

Alexa Ranking: 

35

Price: 

PPC, $0.05 minimum bid ($50.00 ad credit for new advertisers)

About Bing Ads

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Overview:

Originally founded in 2006, Bing Ads also called the Yahoo/Bing Network (advertise.bingads.microsoft.com) is the advertising platform and network for the Miscrosoft Search Alliance, which includes Bing and Yahoo search as well as their network of publishers. Originally called the Microsoft Ad Center and MSN Adcenter, the Microsoft Search Alliance and the Yahoo/Bing Network was formed in 2010 when Microsoft and Yahoo! announced the merging of their sponsored search and publisher ad networks to a single advertising platform. The Yahoo/Bing Network now reaches nearly 600 million users worldwide, 80 million in the U.S., and 30% of all U.S. based Internet searches. Similar to Google Adwords, Bing Ads advertisers can set up campaigns for both PPC search keywords and for network publishers from the same platform. The Bing Ads platform is clean and easy to use and advertisers can easily export existing Adwords campaigns/keywords directly into their Bing Ads account. Pricing for Bing Ads sponsored search keywords are exclusively PPC (price per click) based with minimum bids starting at $0.05 and determined by the amount that advertisers bid for each keyword (or ad/keyword group) and further by the CTR (click through rate) each ad receives. Due to lower volume and oftentimes less competition, some advertisers may find lower PPC keyword rates if compared to Google Adwords. With the successful merger with Yahoo! and ongoing marketing efforts Bing Ads has secured a strong position behind Google and should be considered by all search advertisers looking to expand their reach. Currently, Bing Ads, offers $50.00 in free advertising to all new U.S. (and other qualifying countries) advertisers, with no deposit or set-up fee required. More

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Search Engine Name:

Bing & Yahoo!

Business Name:

Microsoft Inc.

Owner/Founder:

Tarek Najm

Year Established:

2006

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1-800-518-5689

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