Search Engine Marketing, Inc Search Engine Marketing, Inc: Driving Search Traffic to Your Company's Web Site (2nd Edition) (www.amazon.com/books/search-engine-marketing-inc) is a 672 page Search Engine Marketing book co-written by Mike Moran & Bill Hunt in 2008. Mike Moran has has been involved in both the marketing and technical aspects of the web since its very beginning and has worked several years for both IBM and the digital communications agency Converseon. Today aside from being an accomplished author, Mike writes regular columns on several top marketing and SEO publications, is a frequent speaker at many Web Marketing events around the world, and runs his blog and Biznology newsletter at MikeMoran.com. Co-author Bill Hunt Bill has also been a pioneer in Search Marketing and as a respected leading SEM expert is a sought after speaker and consultant on the subject. Currently, Bill serves as both the CEO of Global Strategies International (GSI) and the Director of Global Search Strategy at Ogilvy (www.ogilvy.com). With Search Engine Marketing, Inc, Mike and Bill offer one of the most comprehensive books on the subject ever compiled. Inside readers learn exactly how to drive traffic to a website with SEM (Search Engine Marketing) and SEO (Search Engine Optimization). However, the book has not been updated since it's second edition release in 2008, and due to the many changes in this arena since, some aspects of the book may no doubt be outdated. Search Engine Marketing, Inc is available at Amazon.com and currently costs $34.38 plus s/h (paperback) or $22.00 for the kindle edition and has received several positive reviews.
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March 15, 2013

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765

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8

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$34.38 + s/h or $22.00 kindle edition

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Search Engine Marketing, Inc: Driving Search Traffic to Your Company's Web Site (2nd Edition) (www.amazon.com/books/search-engine-marketing-inc) is a 672 page Search Engine Marketing book co-written by Mike Moran & Bill Hunt in 2008. Mike Moran has has been involved in both the marketing and technical aspects of the web since its very beginning and has worked several years for both IBM and the digital communications agency Converseon. Today aside from being an accomplished author, Mike writes regular columns on several top marketing and SEO publications, is a frequent speaker at many Web Marketing events around the world, and runs his blog and Biznology newsletter at MikeMoran.com. Co-author Bill Hunt Bill has also been a pioneer in Search Marketing and as a respected leading SEM expert is a sought after speaker and consultant on the subject. Currently, Bill serves as both the CEO of Global Strategies International (GSI) and the Director of Global Search Strategy at Ogilvy (www.ogilvy.com). With Search Engine Marketing, Inc, Mike and Bill offer one of the most comprehensive books on the subject ever compiled. Inside readers learn exactly how to drive traffic to a website with SEM (Search Engine Marketing) and SEO (Search Engine Optimization). However, the book has not been updated since it's second edition release in 2008, and due to the many changes in this arena since, some aspects of the book may no doubt be outdated. Search Engine Marketing, Inc is available at Amazon.com and currently costs $34.38 plus s/h (paperback) or $22.00 for the kindle edition and has received several positive reviews. More

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Title:

Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition)

Author:

Milke Moran & Bill Hunt

Number of Pages:

672

Publisher:

IBM Press; 2nd edition

Date Published:

September 29th, 2008

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