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QR Codes For DummiesQR Codes For Dummies (www.amazon.com/books/QR-Codes-For-Dummies) is a 120 page Mobile QR Code guide written by Joe Waters in 2012. Joe Waters is a Social Media and "Cause" marketing expert and is also the co-author of Cause Marketing For Dummies. Joe writes at the Webs top cause marketing blog, Selfish Giving (www.selfishgiving.com) where he teaches nonprofits and other businesses how to use cause and social media marketing to establish and grow relationships with both the consumer and potential donors. With QR Codes For Dummies, Joe provides a guide packed with information on how businesses can start taking advantage of the the hot trend of mobile QR codes. The book covers exactly what QR codes are and how to get started, plan your first QR code campaign (with 10 campaign ideas), create the QR codes, and link them to mobile friendly web content. Additionally, the book covers QR code management and tracking systems - how to analyze campaigns and plan for the future. The QR Codes For Dummies book is available at Amazon.com and currently costs $9.49 plus s/h (paperback) or $6.99 for the kindle edition and has received several positive reviews.
QR Codes For Dummies (www.amazon.com/books/QR-Codes-For-Dummies) is a 120 page Mobile QR Code guide written by Joe Waters in 2012. Joe Waters is a Social Media and "Cause" marketing expert and is also the co-author of Cause Marketing For Dummies. Joe writes at the Webs top cause marketing blog, Selfish Giving (www.selfishgiving.com) where he teaches nonprofits and other businesses how to use cause and social media marketing to establish and grow relationships with both the consumer and potential donors. With QR Codes For Dummies, Joe provides a guide packed with information on how businesses can start taking advantage of the the hot trend of mobile QR codes. The book covers exactly what QR codes are and how to get started, plan your first QR code campaign (with 10 campaign ideas), create the QR codes, and link them to mobile friendly web content. Additionally, the book covers QR code management and tracking systems - how to analyze campaigns and plan for the future. The QR Codes For Dummies book is available at Amazon.com and currently costs $9.49 plus s/h (paperback) or $6.99 for the kindle edition and has received several positive reviews.
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