Mobilized Marketing Mobilized Marketing (www.amazon.com/books/mobilized-marketing) is a 206 page Mobile Marketing book written by Jeff Hasen in 2012. Jeff Hasen is one of the most frequently quoted and respected voices in mobile marketing and helped create the certification program for the Mobile Marketing Association (MMA). Jeff frequently trains marketers and business owners on mobile's benefits and the best practices to build, grow, and protect brands. Jeff currently serves as the CMO of Hipcricket Inc (www.hipcricket.com), a leading mobile advertising and marketing company, where he has worked with many top Fortune 500 brands as well as hundreds of others. With his book, Mobilized Marketing, Jeff takes his vast experience with over 100,000 mobile marketing campaigns developed at HipCricket and breaks down what is worth repeating and what is not. Readers can learn the many Mobile Marketing options and the proven strategies to connect with consumers, build loyalty and increase profits. The Mobilized Marketing book is available at Amazon.com and currently costs $16.76 plus s/h (hardback) or $15.92 for the kindle edition and has received several positive reviews.
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March 15, 2013

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8

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$16.76 + s/h or $15.92 kindle edition

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Overview:

Mobilized Marketing (www.amazon.com/books/mobilized-marketing) is a 206 page Mobile Marketing book written by Jeff Hasen in 2012. Jeff Hasen is one of the most frequently quoted and respected voices in mobile marketing and helped create the certification program for the Mobile Marketing Association (MMA). Jeff frequently trains marketers and business owners on mobile's benefits and the best practices to build, grow, and protect brands. Jeff currently serves as the CMO of Hipcricket Inc (www.hipcricket.com), a leading mobile advertising and marketing company, where he has worked with many top Fortune 500 brands as well as hundreds of others. With his book, Mobilized Marketing, Jeff takes his vast experience with over 100,000 mobile marketing campaigns developed at HipCricket and breaks down what is worth repeating and what is not. Readers can learn the many Mobile Marketing options and the proven strategies to connect with consumers, build loyalty and increase profits. The Mobilized Marketing book is available at Amazon.com and currently costs $16.76 plus s/h (hardback) or $15.92 for the kindle edition and has received several positive reviews. More

Additional Details:

Title:

Mobilized Marketing: How to Drive Sales, Engagement, and Loyalty Through Mobile Devices

Author:

Jeff Hasen

Number of Pages:

206

Publisher:

Wiley; 1st edition

Date Published:

May 1st 2012

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