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Ebay AdvertisingThe popular online auction and shopping portal Ebay.com offers a advertising platform (cc.ebay.com) for advertisers to place targeted display advertisements within the eBay network. With 85 million consumers making 40 million transactions every week across eBay's network and possibly being the largest commercial environment for consumers in the world, Ebay Advertising opens many exciting doors for online display advertising. Targeting options available for eBay advertisers are: Demographic, Location, Category, Key-word and Purchase behavior. Display ads can be served in standard banner ads, Pop-up/pop-under and in page video formats available in several sizes including a Monster Ad on sign out pages (640x480). There is no information published on Ebay Advertising pricing or minimum campaign spend requirements but one can safely assume that they prefer to cater to larger brands with larger advertising budgets.
The popular online auction and shopping portal Ebay.com offers a advertising platform (cc.ebay.com) for advertisers to place targeted display advertisements within the eBay network. With 85 million consumers making 40 million transactions every week across eBay's network and possibly being the largest commercial environment for consumers in the world, Ebay Advertising opens many exciting doors for online display advertising. Targeting options available for eBay advertisers are: Demographic, Location, Category, Key-word and Purchase behavior. Display ads can be served in standard banner ads, Pop-up/pop-under and in page video formats available in several sizes including a Monster Ad on sign out pages (640x480). There is no information published on Ebay Advertising pricing or minimum campaign spend requirements but one can safely assume that they prefer to cater to larger brands with larger advertising budgets. More