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Writing Effective News ReleasesWriting Effective News Releases (www.amazon.com/books/effective-news-releases) is a 176 page Press Release Writing guide authored by Catherine V. McIntyre in 2008. Catherine is a successful newspaper reporter and columnist as well as an experienced ad copywriter. With Writing Effective News Releases, Catherine provides a step-by-step guide to help readers understand the key elements of successful news releases, providing several examples along the way. With Writing Effective News Releases readers will learn what to include in their Press Releases and what mistakes to avoid, exactly how to structure their News Release for the best results, and how to make the release current and newsworthy to grab the attention of both editors and readers. Writing Effective News Releases is available at Amazon.com and currently costs $15.88 plus s/h (paperback) and has received mixed reviews.
Writing Effective News Releases (www.amazon.com/books/effective-news-releases) is a 176 page Press Release Writing guide authored by Catherine V. McIntyre in 2008. Catherine is a successful newspaper reporter and columnist as well as an experienced ad copywriter. With Writing Effective News Releases, Catherine provides a step-by-step guide to help readers understand the key elements of successful news releases, providing several examples along the way. With Writing Effective News Releases readers will learn what to include in their Press Releases and what mistakes to avoid, exactly how to structure their News Release for the best results, and how to make the release current and newsworthy to grab the attention of both editors and readers. Writing Effective News Releases is available at Amazon.com and currently costs $15.88 plus s/h (paperback) and has received mixed reviews.
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