Email Marketing: An Hour a day Email Marketing: An Hour a Day is 312 page email marketing tutorial written by Jeanniey Mullen and David Daniels and published in November of 2008. Jeanniey Mullen is expert in the online and email marketing world and has more than two decades of experience, currently serving as the Vice President and Chief Marketing Officer for Zinio and VIVmag. David Daniels is a multichannel marketing consultant and a leading analyst voice in shaping the email marketing industry. Together they have written a fresh, insightful and modern look at email marketing in today's ever-changing marketplace. Email Marketing: An Hour a Day introduces those new to email marketing the basics, demonstrating how to manage email campaigns and track and measure their results. Step by step guides, case studies, checklists, hands-on tutorials, and quizzes are provided to help readers execute an email marketing campaign in just one hour a day. After the basics the book also teaches users how to use video and audio enabled email, integrate social networks, and implement tools like mobile devices. Email Marketing: An Hour a Day is currently available at Amazon.com for $20.48 + s/h and has received mixed reviews.
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May 11, 2012

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8

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$20.48 + s/h

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Email Marketing: An Hour a Day is 312 page email marketing tutorial written by Jeanniey Mullen and David Daniels and published in November of 2008. Jeanniey Mullen is expert in the online and email marketing world and has more than two decades of experience, currently serving as the Vice President and Chief Marketing Officer for Zinio and VIVmag. David Daniels is a multichannel marketing consultant and a leading analyst voice in shaping the email marketing industry. Together they have written a fresh, insightful and modern look at email marketing in today's ever-changing marketplace. Email Marketing: An Hour a Day introduces those new to email marketing the basics, demonstrating how to manage email campaigns and track and measure their results. Step by step guides, case studies, checklists, hands-on tutorials, and quizzes are provided to help readers execute an email marketing campaign in just one hour a day. After the basics the book also teaches users how to use video and audio enabled email, integrate social networks, and implement tools like mobile devices. Email Marketing: An Hour a Day is currently available at Amazon.com for $20.48 + s/h and has received mixed reviews. More

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Title:

Email Marketing: An Hour a Day

Author:

Jeanniey Mullen and David L. Daniels

Number of Pages:

312

Publisher:

Sybex

Date Published:

November 24, 2008

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