Tapjoy TapJoy (www.tapjoy.com) is a privately held performance based Mobile app advertising and publishing platform founded in 2007. TapJoy offers unique Mobile App advertising solutions including their signature Tapjoy Mobile Value Exchange® which allows app users to voluntarily select targeted ads or actions, from the Tapjoy Marketplace, in exchange for 'free' premium in-app content. Most popular with mobile app games, users typically access the Tapjoy Marketplace (the list of targeted advertisements) by clicking on an “Earn Rewards/Coins/Points/Etc.” button from within the app. Aside from their marketplace advertisements, Tapjoy also offers a wide array of other advertising units to help both advertisers and publishers reach their goals including rich media, videos, full-screen interstitial ads, re-targeting units, and more. TapJoy offers multiple pricing formats - CPA (Cost-Per-Action), PPE (Pay-Per-Engagement) and PPI (Pay-Per-Install).
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Tapjoy Reviews

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Date Listed: 

March 27, 2013

Views: 

826

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Alexa Ranking: 

67,096

Price: 

Pay-Per-Install, Pay-Per-Engagement

About TapJoy

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Overview:

TapJoy (www.tapjoy.com) is a privately held performance based Mobile app advertising and publishing platform founded in 2007. TapJoy offers unique Mobile App advertising solutions including their signature Tapjoy Mobile Value Exchange® which allows app users to voluntarily select targeted ads or actions, from the Tapjoy Marketplace, in exchange for 'free' premium in-app content. Most popular with mobile app games, users typically access the Tapjoy Marketplace (the list of targeted advertisements) by clicking on an “Earn Rewards/Coins/Points/Etc.” button from within the app. Aside from their marketplace advertisements, Tapjoy also offers a wide array of other advertising units to help both advertisers and publishers reach their goals including rich media, videos, full-screen interstitial ads, re-targeting units, and more. TapJoy offers multiple pricing formats - CPA (Cost-Per-Action), PPE (Pay-Per-Engagement) and PPI (Pay-Per-Install). More

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Network Name:

Tapjoy

Business Name:

Tapjoy, Inc.

Owner/Founder:

Steve Wadsworth (President & CEO)

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Phone Number:

415-766-6900

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