July 12, 2012
1923
8
$26.39
Google AdWords: Managing Your Advertising Program is a 388 page Google Adwords "how to" book co-authored by Bart Weller & Lori Calcott. Both experienced Adwords professionals, Bart Weller is a writer and software developer and Lori Calcott is a partner at search marketing firm. With their The Definitive Guide to Google AdWords: Create Versatile and Powerful Marketing and Advertising Campaigns they provide a comprehensive Google Adwords guide, covering in detail account setup, campaign creation, ad creation, reporting, analytics, optimization strategies, mobile Adwords advertising, and more. The Definitive Guide to Google AdWords is currently available for sale at Amazon.com, costing $26.39 (qualifying for free shipping and handling charges). The book is one of the most recent books available on the subject of Google Adwords and has received several 5 star reviews on Amazon.
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